Decades of experience means our platform supports the needs of consumer goods brands; increasing customer lifetime value and acquiring customers more profitably.
Features
Deduplicated New and Repeat Customer Performance Reporting
Get the insights required to understand New and Repeat customer behaviour. Improve channel marketing, product merchandising and promotional impact.
Customised CRM Data fields for ESP personalisation
The ultimate in personalisation, RAIS accommodates virtually any use case and sends over 150 different, dynamically updating data fields to client ESPs.
Predictive Customer Lifetime Value insights
Get a grip on one of the most important metrics you need to know to run your business optimally.
Enhanced Customer Segmentation
The segmentations you need to track business health and act upon to retain customers and grow their value: VIPs, Subscription, Lifecycle, RFM and custom builds.
Product Replenishment and Cross-sell triggers
Learn when the best time is to follow up and set up triggers to automate product replenishment messages and use Basket insights to drive cross-selling opportunities.
Subscription-specific Performance reporting
A comprehensive set of user-friendly reports to help you understand net activation, churn, future revenue and more.
Customised Demand Planning support
Reporting and assistance in forecasting demand of products to avoid the financial losses of being out-of-stock.
Contact “nudges” to convert more sales
Turn Customer Service into a sales channel through automated prompts to contact key customers at timely moments in their customer journey.
Customer Service and Engagement enhancer
Put profile data about individual customers into the hands of Customer Service teams so they can better serve, up- and cross-sell customers.
Case studies
Multiple clients including Wild Nutrition and MAPI.com:
Increasing productivity through automated reporting
Pact Coffee:
Optimising Channel promotions to drive higher lifetime value
Lily’s Kitchen:
Increasing existing customer revenue by 16%
“The RAIS team understands what DTC Consumer brands are trying to achieve and have built a smart, versatile platform and service, which supports our needs. From data management to marketing automation and forecast modelling they are a solid contributor to our success and valuable part of our business process.”